The Horseshoe Las Vegas Casino Resort makes its debut on the Strip

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Last week, the Horseshoe officially returned to Sin City. Only this time the property isn’t downtown, it’s right in the heart of the Las Vegas Strip.

It has been nearly 20 years since the Horseshoe had a presence in Las Vegas, originally opening downtown in 1951. The brand, along with the World Series of Pokerit was sold to Harrah’s in 2004, which was eventually renamed Caesars Entertainment.

Caesars now operates 10 Horseshoe properties across North America, but none were located in Las Vegas until the Strip casino formerly known as Bally’s was rebranded.

Caesar entertainment“The arrival of Horseshoe on The Strip marks a significant moment for Caesars Entertainment, the Horseshoe name and the entire destination,” he said. SVP and general manager Jason Gergorec. “Not only are we thrilled for guests to experience the redesigned resort and its latest offerings, we are also proud to reintroduce the historic gaming brand to Las Vegas.”

The Horseshoe underwent a year-long transformation that included new exterior signage, a casino floor upgrade, and new dining options.

The casino also houses the WSOP Hall of Fame Poker Room, a 4,900 square foot space with 18 tables. The property will serve as one half of the home for the WSOP from May 30 to July 18, together with nearby Paris Las Vegas.

Effel, McIngvale, Brunson and BinionThe inauguration ceremony saw the participation of a jury of industry experts, including WSOP Vice President Jack Effel, 10-time bracelet winner Doyle Brunson and high-stakes sports bettor Jim “Mattress Mack” McIngvale.

Jack Binion, whose father Benny opened the original Horseshoe downtown, was also in attendance. Binion was celebrating his new steakhouse at the resort.

The newly renamed Horseshoe originally opened in 1973 as mgm extension Grand Hotel and Casino before being purchased in 1986 by Bally Manufacturing. Caesars, then Harrah’s, acquired the 26-story resort in 2005.

Photo by Caesars Entertainment and Denis Truscello/Getty Images

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